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SELECTED WORK / 08 OF 08BRAND IDENTITY / GRAPHIC DESIGN

Jara Clothings

Fashion brand identity system · Brand Identity & Visual Design

THE PROJECT / OVERVIEW

A complete visual identity for Jara Clothings, centred on a geometric emblem, an expressive wordmark and a warm palette of green, red, orange and yellow. The system extends across patterns, packaging, stationery, garment tags and apparel, creating a consistent presence from everyday brand materials to embroidered and embossed applications.

THE VISUAL ARCHIVE

Explore every angle.

23 PROJECT VIEWS

01 / ILLUMINATED BRAND DISPLAY

Jara Clothings: identity presentation — 02 / IDENTITY PRESENTATION

03 / LOGO RATIONALE

04 / LOGO CONSTRUCTION

Jara Clothings: colour palette and typography — 05 / COLOUR PALETTE AND TYPOGRAPHY

06 / LOGO VARIATIONS

07 / LOGO COLOUR APPLICATIONS

08 / BRAND PATTERN

Jara Clothings: shopping bags — 09 / SHOPPING BAGS

Jara Clothings: business cards — 10 / BUSINESS CARDS

Jara Clothings: garment tag — front — 11 / GARMENT TAG — FRONT

Jara Clothings: garment tag — detail — 12 / GARMENT TAG — DETAIL

Jara Clothings: branded stationery — 13 / BRANDED STATIONERY

Jara Clothings: packaging design — 14 / PACKAGING DESIGN

Jara Clothings: sweatshirt application — 15 / SWEATSHIRT APPLICATION

Jara Clothings: digital and stationery applications — 16 / DIGITAL AND STATIONERY APPLICATIONS

Jara Clothings: smartwatch application — 17 / SMARTWATCH APPLICATION

Jara Clothings: pattern and colour exploration — 18 / PATTERN AND COLOUR EXPLORATION

Jara Clothings: t-shirt application — 19 / T-SHIRT APPLICATION

Jara Clothings: cap embroidery — 20 / CAP EMBROIDERY

Jara Clothings: embossed seal — 21 / EMBOSSED SEAL

Jara Clothings: fabric embroidery — 22 / FABRIC EMBROIDERY

Jara Clothings: paper embossing — 23 / PAPER EMBOSSING

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